Wilfords is an independent estate agent based in the heart of London. We sell and rent London’s finest properties offering you a bespoke service and outstanding results.

Our team of experienced property and marketing experts are united by one goal, to achieve the best price for your property through unrivalled presentation and superior service.

We present your property to the highest standard and you can be sure your property will stand out from the crowd and achieve the best possible price.

We understand your property

Before marketing begins we ensure we know your property inside out, whether it’s the renovation work you’ve carried out, the reason why you chose the property when you purchased it or the intricacies that only an owner would know, we’ll ask the right questions so as to understand your property.


We pride ourselves on how we present your property, our photographers are the best in the business, the brochures that we produce for every property are beautifully made and include a floor plan and we can arrange an EPC (energy performance certificate) if required.

Finding your buyer or tenant

When it comes to marketing your property to potential purchasers or tenants, no stone is left unturned Online: Your property will be promoted on the major property portals, wilfords.com and our selected affiliates websites. You’ll get access to our database of thousands of domestic and international buyers and tenants already looking in London. Search Agents and Relocation Agents: Your property details will be forwarded to our extensive list of search agents and corporate contacts.

Our Office

Designed to show your property in its best possible light by our in house architect and interior designer, we are located on one of the most desirable roads in Kensington. Holland Street has significant footfall due to the pedestrian thoroughfare from Kensington Church Street down to Kensington High Street. We obtain significant walk-in traffic and not just on weekends.

Viewings and feedback

Your designated Wilfords consultant will ensure you are kept up to date with feedback and provide pertinent advice during the marketing process.


When offers are received, we’ll negotiate with the prospective buyer/tenant to make sure you get the best possible price and terms.

Getting to exchange

This is where you’ll really appreciate our experience and highly personal and proactive service. When selling, we’ll manage both sets of solicitors and the buyer to unsure your sale exchanges as quickly as possible. When renting, we’ll manage the tenant and ensure that the transaction moves expeditiously to a successful conclusion.


We don’t disappear once contracts have exchanged or the tenant has moved in. We’ll be on hand to transfer keys and are more than happy to offer help and guidance regarding your ongoing move. With our years of experience we’ve also got a long list of helpful, qualified and reliable folk from removals firms to interior designers, just ask us what you’d like assistance with and we’ll be happy to make recommendations.

The official online resource for the UK Ombudsman Scheme for Estate Agents.


The Association of Residential Letting Agents (ARLA) is the UK’s foremost professional body for letting agents.

You’ll find us on all of these major
property portals:





On The Market Logo

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