A deliberately different estate agency

Our approach is as considered as the neighbourhoods we serve – quietly confident, highly tailored, and always discreet. Rooted in South West London, we represent exceptional homes with care and integrity.

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Proudly independent.

Founded in 2011 by London property experts Geoff Wilford and Simon Welfare, Wilfords was built on a desire to do things differently.

From our offices in Prime Central and South West London, we’ve become trusted advisors across some of the capital’s most desirable neighbourhoods – including Abbeville Village, Barnes, Wandsworth, the sought-after roads Between the Commons and beyond.

With an established presence in the area, we bring tailored advice and a truly personal approach to every transaction.

Canford Road, Between the Commons, SW11

£2,000,000–£2,300,000 Guide Price

Sold

Laurel Road, Barnes, SW13

£5,250,000 Guide Price

Sold

Hambalt Road, Abbeville Village, SW4

£2,300,000–£2,400,000 Guide Price

Sold

Althorp Road, Wandsworth Common, SW17

£2,000,000–£2,250,000 Guide Price

Sold

Park Hill, Clapham, SW4

£1,038 Per Week

Let

The Piper Building, London, SW6

£2,600 Per Week

Let

Abbeville Road, Abbeville Village, SW4

£692 Per Week

Let

Upcerne Road, Chelsea, SW10

£784 Per Week

Let

Marketing tailored to you.

To swiftly and successfully bring your home to market, we will craft a considered strategy tailored to both you and your property.

Our bespoke campaigns span high-quality printed collateral, targeted digital outreach, and thoughtfully produced content, each element designed to elevate your home and reach the right audience. Backed by a large and highly engaged database of in-market buyers and renters, we ensure every property is positioned to achieve its full potential.

And for those who favour a quieter approach, our depth of experience in off-market transactions allows us to secure exceptional results with the utmost discretion.

Our Offices

42 ABBEVILLE ROAD
London SW4 9NG

6 HOLLAND STREET
London W8 4LT

Wilfords have proven to be professional and friendly agents. Throughout our sale this small unique team were knowledgeable and very hard working. We have and will continue to recommend them to all our friends.

R. Harding – London

Our Team

Geoff Wilford

Founder & CEO

Simon Welfare

Co-founder

Philip Agius

Sales Director

Amir Eshtehardi

Director

Andrew Murphy

Head of Lettings

Liam Ryan

Head of Property Management

Edward Dennett

Associate Director

Georgia Seecharan

Sales Associate

Mariola Escauriaza

Office Manager | Wandsworth

Let’s Talk.

If you are thinking of selling, letting, or simply want to discuss your options, we would love to hear from you.

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